Affiliate marketing in 2025 is booming, presenting significant passive income potential for marketers and content creators. Increased brand investment in performance-based marketing makes this year a prime time to participate. Diverse opportunities exist, from high commissions to recurring revenue, allowing for monetization with minimal initial investment.
Whether you are a blogger, an influencer who helps businesses or an entrepreneur, selecting the right affiliate program is crucial for audience monetization. With a vast selection of programs, aligning with your niche and expertise is achievable. Let us explore the 20 best affiliate programs for 2025, catering to beginners and those seeking high-ticket commissions.
What Is an Affiliate Program?
An affiliate program is a partnership where individuals (affiliates) promote a company’s products or services in exchange for a commission. Affiliates earn by referring customers through unique tracking links, banners, or content placements.
The process is simple: A merchant provides an affiliate with a unique referral link. When someone clicks the link, makes a purchase, or completes a specific action (like signing up), the affiliate earns a commission. Depending on the program, these commissions can be one-time or recurring revenue.
Affiliate marketing benefits both parties—brands gain more customers, while affiliates earn a passive income by recommending products they trust. With thousands of the best affiliate marketing programs available, marketers can choose from various niches, including eCommerce, SaaS, finance and lifestyle. Whether you are a beginner or an experienced marketer, affiliate programs offer a low-risk, high-reward income stream.
How to Choose the Best Affiliate Marketing Programs?
Selecting the best affiliate marketing programs requires evaluating key factors to maximize earnings and long-term success.
First, consider the commission structure; higher percentages or recurring commissions lead to more significant passive income. Some programs offer one-time payouts, while others provide lifetime commissions on referrals.
Next, focus on product relevance. Promoting products that align with your niche and audience increases conversion rates and credibility. Choose programs with high-quality, in-demand products.
Support and resources matter, too. Look for affiliate programs that provide marketing materials, tracking tools, and dedicated support to help optimize performance.
Finally, research the program’s reputation. Check reviews, payment reliability and brand trustworthiness. Established top affiliate programs often have transparent terms, timely payouts and strong brand recognition.
Marketers can build a sustainable and profitable revenue stream by carefully selecting affiliate programs while providing value to their audience.
20 Best Affiliate Programs for 2025
With countless affiliate programs available, choosing the right one can be overwhelming. Whether you are a beginner, seeking high commissions, or focusing on Shopify and eCommerce, you have an option. Below, we have curated 20 of the best affiliate programs for marketers and creators in 2025, categorized to help you find the perfect fit.
Best Affiliate Programs for Beginners
If you are new to affiliate marketing, starting with beginner-friendly programs can make all the difference in your success. Here are some of the best affiliate programs for beginners that offer easy sign-ups, trusted brands and the tools you need to earn immediately.
- Amazon Associates
Amazon’s affiliate program is one of the most popular and beginner-friendly. It allows you to promote a wide variety of products available on Amazon. Commission rates vary depending on the product category.
It is an excellent option for anyone looking to get started in affiliate marketing with no upfront costs. Amazon Associates is perfect for newcomers with its vast product selection and simple sign-up process. However, commission rates may be lower compared to other programs.
- ShareASale
ShareASale is an affiliate network that connects affiliates with numerous industry merchants. It offers easy-to-use tools, making it an excellent option for beginners. It also gives you access to a wide range of products and services to promote.
ShareASale is beginner-friendly and offers a wide variety of merchants. The platform provides ample support to help new affiliate marketers succeed.
- CJ Affiliate
CJ Affiliate (formerly Commission Junction) offers a wide range of products from reputable brands. It provides detailed reporting and various promotional tools, making it ideal for beginners who want to grow and track their affiliate marketing business.
CJ Affiliate offers excellent support and opportunities to work with top-tier brands, making it perfect for newcomers who want to start with trusted names in the industry.
- Rakuten Advertising
Rakuten connects affiliates with global brands across many sectors. It offers an intuitive platform with easy-to-understand tools, perfect for beginners who want to work with well-established brands.
It offers excellent reporting tools and high-quality support. Rakuten’s platform is user-friendly and offers access to big brands. Its reporting and support features make it a solid choice for beginners starting affiliate marketing on Rakuten Advertising.
- eBay Partner Network
The eBay Partner Network allows you to promote eBay’s products through flexible linking options. It is excellent for beginners as eBay’s marketplace has a massive product range. Commissions are competitive, and it is easy to get started.
eBay’s affiliate program is simple and offers a variety of products, making it an excellent choice for beginners. However, it may require more effort to drive sales than other programs.
Best High-Paying Affiliate Programs for Marketers
Looking to boost your affiliate income with high commissions and recurring payouts? These high-paying affiliate programs are perfect for marketers who promote digital tools, email marketing platforms and online education services. They offer excellent earning potential and long-term revenue streams.
- Klaviyo Affiliate Program
Klaviyo is an email marketing and automation platform designed for eCommerce businesses. Affiliates earn up to a notable amount of recurring commission, making it ideal for marketers in this space. Klaviyo offers great commissions and is a highly trusted tool for eCommerce brands, making it a top choice for affiliates.
- AWeber Affiliate Program
AWeber is a popular email marketing platform. Affiliates earn up to $300 per sale, making it an excellent option for marketers focused on email marketing tools. AWeber’s solid commission structure and long track record make it a reliable and profitable affiliate program.
- GetResponse Affiliate Program
GetResponse offers all-in-one marketing solutions, including email marketing, automation, and landing pages. Affiliates can earn up to 33% recurring commissions, making it ideal for those promoting email marketing and automation solutions. With its excellent earning potential and comprehensive marketing tools, GetResponse is a great program for digital marketers.
- ClickFunnels Affiliate Program
ClickFunnels is a popular tool for creating sales funnels. Their affiliate program rewards affiliates for promoting their software. Affiliates can earn up to 40% recurring commissions on sales.
It suits marketers or business coaches interested in sales funnel tools. ClickFunnels offers high recurring commissions, making it an excellent choice for marketers. The program is best suited for those with an audience interested in improving sales processes and digital marketing.
- Teachable Affiliate Program
Teachable allows creators to build and sell online courses. Affiliates earn up to 30% recurring commission on each sale. It is ideal for those targeting course creators and online educators. Teachable’s recurring commissions and growing popularity make it a strong affiliate program for those in the online education space.
Best Affiliate Programs for Shopify
Promoting Shopify-focused tools is a smart move if your audience revolves around eCommerce or you are in the Shopify ecosystem. These top Shopify affiliate programs offer strong recurring commissions tailored for creators, educators and marketers who help others build and grow online stores.
- Shopify Affiliate Program
Shopify is one of the most popular eCommerce platforms. Their affiliate program encourages influencers, educators, and content creators to promote Shopify. Affiliates earn competitive commissions for every new referral for a paid plan.
This program is ideal for those who work with eCommerce audiences or teach others about online stores. Shopify’s program offers excellent earning potential, especially for content creators in the eCommerce niche. It is perfect if your audience wants to start or grow their online store.
- Printful Affiliate Program
Printful is a print-on-demand service that integrates with Shopify to help users sell custom products without inventory. Affiliates earn a 10% commission on referred orders for nine months.
This is an excellent program for those targeting people interested in starting a print-on-demand business. Printful is a solid option for affiliates focused on the print-on-demand market. Its easy integration with Shopify is perfect for those with an audience looking to sell custom products online.
- Oberlo Affiliate Program
Oberlo is a dropshipping app that works with Shopify, allowing users to easily find products to sell online without holding inventory. Affiliates earn commissions by promoting the app to those interested in dropshipping.
It is ideal for eCommerce enthusiasts and those interested in dropshipping as a business model. Oberlo offers an easy-to-promote service for anyone interested in starting a dropshipping business. The program is highly suitable for those targeting eCommerce entrepreneurs looking for automation and simplicity in product sourcing.
- LiveRecover Affiliate Program
LiveRecover is an SMS chatbot tool that helps Shopify merchants recover abandoned carts and boost conversions. It is an excellent affiliate option for content creators, publishers, and marketers with an eCommerce audience looking for high-converting tools to recommend. Affiliates earn a 15% recurring commission for every referred customer who stays subscribed to LiveRecover.
The program also offers extra perks for top performers. If you refer more than four customers, you become a Preferred Partner, unlocking benefits like a directory listing, LiveRecover swag and access to their partnership team via Slack. It is a solid choice for affiliates focused on helping merchants drive more revenue through automation and retention.
- Loox Affiliate Program
Loox is a photo review app designed to enhance Shopify store credibility by showcasing customer photos and reviews. Affiliates earn a 20% recurring commission for every sale.
This program is perfect for those who target Shopify store owners looking to build trust with their customers. Loox is a valuable tool for eCommerce stores, and its affiliate program offers good recurring commissions. If your audience is focused on Shopify and improving online store conversions, this is a great fit.
Best Affiliate Programs for eCommerce And SaaS
If you are targeting business owners, SaaS users, or eCommerce professionals, promoting software solutions with high commissions can be incredibly rewarding. These top affiliate programs for eCommerce and SaaS offer generous payouts, recurring income opportunities and access to trusted platforms—making them ideal for affiliates focused on digital tools and business growth.
- BigCommerce Affiliate Program
BigCommerce is a leading eCommerce platform that helps businesses build online stores. Its affiliate program rewards affiliates for promoting its platform. Affiliates earn a 200% bounty for each referral, plus $1,500 for enterprise-level referrals.
This program is ideal for those focusing on the eCommerce platform niche. BigCommerce offers one of the highest payouts in the industry. It is perfect for affiliates targeting businesses that want to set up or upgrade their online stores.
- PartnerStack Affiliate Program
PartnerStack is a popular affiliate network that connects SaaS companies with affiliates. It’s a great platform if your audience includes marketers, developers, or eCommerce entrepreneurs looking to promote trusted software solutions. Well-known brands like Webflow, Gorgias, and Omnisend host their affiliate programs on PartnerStack, making it easy to find high-quality products to promote.
Commissions vary depending on the company, but affiliates benefit from a 90-day cookie duration and flexible payout options via Stripe, PayPal, or direct deposit. Earnings become available on the 13th of each month, with a low $5 payout threshold. It’s a solid pick for affiliates who want access to multiple SaaS programs from a single platform.
- xCloud Affiliate Program
xCloud offers WordPress hosting services with a focus on speed and performance. Affiliates can earn up to $100 per sale with a 20% commission rate. It is perfect for affiliates targeting those in need of WordPress hosting services.
xCloud’s affiliate program is ideal for those in the web hosting space. It offers good commissions, and its focus on WordPress hosting makes it especially attractive to bloggers and website owners.
- Bounty Affiliate Program
Bounty is a Shopify app that helps eCommerce brands create authentic user-generated content (UGC) by connecting them with creators. Its affiliate program is free and open to everyone—even if you’re not a Bounty customer. This makes it a great opportunity for creators, marketers, or agencies with eCommerce audiences interested in UGC and influencer-style content.
Affiliates earn $299 per referral, split into two payments: $149 when a customer signs up and another $149 if they remain subscribed after six months. The program offers a 45-day cookie window and pays commissions via PayPal, making it a straightforward way to earn by promoting a fast-growing content solution in the eCommerce space.
- HubSpot Affiliate Program
HubSpot is a leading CRM and marketing software platform that helps businesses with inbound marketing and sales. Affiliates can earn up to $1,000 per product purchase. This program is ideal for those focusing on CRM, marketing software, or digital marketing.
HubSpot’s affiliate program offers high commissions and is perfect for marketers targeting businesses needing marketing automation tools. It is a top-tier program with excellent earnings potential.
Tips for Success in Affiliate Marketing
To succeed in affiliate marketing, it is crucial to choose the right niche. Pick a niche you are passionate about with a demand for affiliate products. This will make it easier to create authentic content and connect with your audience.
Focus on content and SEO to drive organic traffic to your affiliate links. High-quality, valuable content paired with effective SEO strategies can help you rank higher on search engines, attracting more potential buyers.
Additionally, use multiple traffic sources to diversify your reach. Relying on just one platform can limit your growth. Leverage social media, email marketing, YouTube, and other channels to drive traffic to your site or blog. The more traffic you have, the higher your chances of making sales and growing your affiliate income. By consistently following these strategies, you can increase your success in affiliate marketing.
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